How is Contact Targeting different from Retargeting ads?

Retargeting takes a listing’s most engaged prospects and retargets them across the web with property ads for that listing. Retargeting is exclusive to people that have already viewed the listing or viewed similar listings on LoopNet.

Contact targeting allows the client to upload their own list and opt those contacts into our industry-leading targeting campaign. Meaning we proactively put their property in front of the contact, even if they have not yet seen the property on LoopNet yet.

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